Is HubSpot Too Complicated? Here’s What To Use Instead

Fluid CRM editorial illustration showing a small B2B founder finding HubSpot too complicated with chaotic CRM modules on his screen

If you’re Googling “is hubspot too complicated,” you already know the answer. You’re looking for permission to walk away and a list of what to use instead. This post gives you both. HubSpot is too complicated for most small businesses. It’s built for marketing teams of 50+ with budget for onboarding and a dedicated admin. … Read more

HubSpot Alternatives For Small Business (Without The Bloat)

Fluid CRM editorial illustration of a small business owner setting aside bloated software for HubSpot alternatives

Most “HubSpot alternatives” lists send you to tools that are equally bloated. Salesforce, Keap and others with the same problem just with different logos. The real question isn’t which HubSpot alternative is best. It’s whether you need a marketing automation suite at all, or just a way to track deals. Because more isn’t always better … Read more

Excel CRM Alternatives for Sales Teams (2026)

Fluid CRM editorial illustration showing Excel CRM alternatives with messy spreadsheet files transitioning into a calm visual pipeline

Most people working in B2B companies who run their sales pipeline in Excel didn’t pick Excel themselves. They inherited it. Accounting set up the spreadsheet, sales started typing into the same kind of file and three years later there are six .xlsx files with “FINAL” in the name and nobody knows which one is current. … Read more

5 Google Sheets CRM Alternatives for B2B Sales Teams

Fluid CRM editorial illustration showing Google Sheets CRM alternatives ranked as five options with one highlighted choice

Across 50+ B2B clients I’ve worked with at my outbound agency Fenixtal over the past 3 years, half tracked deals in spreadsheets. The other half overpaid for Salesforce, HubSpot or some clunky ERP nobody opened. There rarely were any middle ground, altrough those options can fit for some companies. In this post we’re going to … Read more