CRM ROI: How a Small Team Builds the Business Case

Fluid CRM editorial illustration of two owners weighing a recovered deal against software cost to work out CRM ROI

Put any small-team CRM through the standard ROI formula and you get several hundred percent or more. The math is right, but the subscription is so small next to one B2B deal that the number tells you almost nothing. What matters is how many deals the CRM must save to pay for itself, and whether … Read more

6 Best CRMs for Manufacturers and Distributors in 2026

Fluid CRM editorial illustration of a distributor sales rep on the phone checking a quote pipeline, CRM for manufacturers

Most CRM lists for manufacturers open with ERP integration. A small manufacturer or distributor usually loses money somewhere simpler, in quotes nobody chased and dealer accounts that stopped reordering without anyone noticing. Those quotes die on the days nobody opens the board, and that is the problem Fluid CRM and the five tools below are … Read more